About Ryan O'Connor
For over fifteen years, I’ve built brands across fashion, lifestyle, CPG and retail, shaping how they look, feel and show up in the world. My work spans campaigns, social, digital, retail and product, creating distinct and cohesive brand experiences across every consumer touchpoint.
I studied design at Parsons, where I learned to start with an idea. Every shoot, campaign and product launch since has taught me how to see it through.
I currently lead creative in-house for Bomber, a performance activewear brand, while continuing to take on select freelance art direction and brand projects.
I live and work in New York.
Selected clients
- Tommy Hilfiger
- Gap
- Vogue
- Starwood Hotels
- American Eagle
- Steel City
- Tommy Jeans
- Arber
- Bomber
Areas of focus
- Art Direction
- Creative Strategy
- Campaigns
- Retail & Experiential
- Packaging
- Web Design
- Social Content
CV
Experience
Lead creative and marketing across campaigns, content and athlete partnerships for a performance activewear brand.
Identity, packaging, web and photo direction for independent brands.
Led brand creative across campaigns, content, digital, retail and product for a modern plant care brand.
Led creative services across global campaigns, retail, digital and brand experiences.
Developed global concepts across campaigns, retail and brand experiences for Gap and GapKids.
Developed creative across global campaigns, retail, digital and brand experiences.
Designed seasonal campaigns and brand creative across retail, digital and marketing.
Supported the Executive Fashion Editor with coordination of photoshoots and editorial production.